ADIDAS PAYS TRIBUTE TO NEW YORK CITY LANDMARK ‘MAX FISH’
adidas Skateboarding is celebrating 30 years of New York City’s LES mainstay and skateboarding cultural institution, Max Fish. As a brand that has continuously supported the venue and the creators within, the two have come together to design a special footwear collection set to release on Friday.
“We are happy to kick off our first 30-year anniversary partnership with adidas Skateboarding,” Marc Razo, co-owner of Max Fish said. “The brand’s commitment to the community mirrors our own. It’s been such a fun project to work on and we are thankful to everyone who made this dream a reality.”
The partnership with adidas Skateboarding marks the first of four special projects that Max Fish will reveal with additional brands this year, honoring the bar’s three-decade residency in the Lower East Side.
The Max Fish Campus ADV will be available on July 12th.