Lucas Puig‘s apparel company Hélas has come a long way since the days of pumping out primarily 5-panel caps. (The name refers to the OG French saying “Hélas” as in “Hélas, it’s raining”… hence the umbrella logo, we assume.) Over the years, the brand has accumulated an enormous roster of talented skaters from all over the world, and the possibility of a proper full-length has always been on the table. Next month, we will get our wish with the release of Fellas, featuring Puig, Flo Mirtain, Brian Peacock, Max Geronzi, Karl Salah, Danny Hamaguchi, Marek Zaprazny, and many more!
There even seems to be a little primo slide homage at 1:36 to Puig’s Fully Flared intro. Oui oui.
Shop Hélas here.