IT’S TIME AGAIN FOR ANOTHER BRONZE EDIT

Not only did Bronze release one of the most memorable, non-stop videos of the year (It’s Time; watch it below), but Peter Sidlauskas managed to squeeze out another minute of hype with the brand’s latest: “Sophisticated.” Like every video in the Bronze canon, it has no dead space and demands a rewatch. It may clock in at 1 minute, but ”Sophisticated” is arguably 10 pounds of hype packed into a one pound bag.