Primitive Goes All Out With Its New Skatepark

Primitive is one of the most elite teams in skateboarding history, and the brand is upping the ante with its latest project: a new private skatepark. Head honcho Paul Rodriguez gives you a tour of the space (clean, well-lighted place for tricks) in a way only he can in the brand’s latest video—directed and edited by the unimpeachable lensmasters and former Berrics filmers Jake Leger and Alan Hannon. Check out P-Rod’s new P-ark, above, and then shop our selection of Primitive products in The Canteen!

Watch some of our work with Primitive over the past few years, below:

Load more