Primitive walks to the beat of its own drummer. Whether it’s its approach to retail or releasing video parts, Primitive operates outside of what’s considered the norm in skateboarding. The latest example of this is Trent McClung’s Finish Line. This seven-minute tour video shot in Europe was released last night. It turns out that it’s a trailer for Trent’s video part that is dropping on October 1. This may be the first time a company has released the extras before the part.

After watching the clips above, it’s no surpise that Primitive turned Trent pro.

First Try Friday | With Trent McClung and Moon McSul

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