VANS’ ‘THIS IS THE ERA’ STARS OG Z-BOY TONY ALVA IN SHANGHAI

Tony Alva, an original Zephyr Z-Boy, is still rolling around and still making it look damn good at 61 years old. In this video, he explains why style matters and how the Vans Era was one of the first shoes to be worn by skateboarders. All footage was filmed in Shanghai, China, and directed by Tommy Zhao and Patrik Wallner. Photos by Sam McGuire.

‘This is the Era’ Campaign shot for Vans by Postcard Productions in Shanghai, China (2019).