WKND is in the pink. Team rider Christian Maalouf designed a candy pink hi-top for the brand’s collaboration with State Footwear, and that shit looks good. (It even has a throwback ollie pad “toe panel,” as if high jump record-holding Maalouf even needs it.) As per usual, brand funnyman Grant Yansura put together a sardonic take on the concept of “marketing,” featuring a mock brainstorm session between him and Maalouf. The lesson? When all else fails, just stick to the low-hanging fruit: Slo-mo.
The WKND x State shoe is available now in pink or black.
Yansura goes waaaaay back with The Berrics (he used to be our designated comic relief filmer). Check out his Weekendtage “TV” episode, along with WKND’s Trajectory from 2016, below.